New to F&I? We’ll Help You Win From Day One.

Most new stores—or dealers without a dedicated F&I process—lose thousands in missed profit every month. Even with low unit volume, a focused approach can start generating real revenue fast. Powersports Defined helps you build it from the ground up with proven tools and hands-on coaching that actually works.

We Build It For You—Or With You.

Recruit & Hire — Need help finding the right person? We can help with that—or we’ll train someone already on your team.

Train & Launch — From proven pay plans to daily word tracks, we’ll get your F&I operation rolling with tools and processes from real-world experts.

Support & Scale — We stay in the game with you—coaching, tracking, and adjusting as you grow from “just getting started” to running a high-performing back-end.

These steps get you started. Want to see what it looks like when dealers take it further? Unlocking F&I Success ↗

Our tailored approach works for dealerships of all sizes and experience levels, delivering measurable growth fast.

Boost F&I Performance — 40+ years helping dealerships grow F&I revenue, improve compliance, and streamline operations — without disrupting your workflow.

Why Dealers Trust Us — Firsthand experience managing powersports dealerships helps us understand day-to-day challenges and deliver practical strategies.

Fully Aligned With Your Success — You never pay us directly — we profit only when you do. No invoices. No retainers. No risk. Just performance-driven partnership that keeps us invested in your success.

  • We help you find the right fit and get them trained.

  • That’s exactly when F&I matters most. Even small stores can add thousands in profit each month with the right process—and we’ll show you how.
    BONUS: When your team knows F&I still wins on slim front-end deals, they take more deals. That extra desk confidence turns into extra units.

  • No major changes needed. We work with whatever DMS you already use. Don’t have a DMS yet? No problem—we can still get you up and running with a process that works day one.

  • Most stores are fully operation in 2-4 weeks. We move fast—but always at your pace, and with a plan that fits your store.

  • The best in the industry—warranty, PPM, theft, wheel & tire, GAP, GPS, and more. We also help dealers meet OEM benchmarks and incentives—like becoming a Kawasaki Ichiban dealer or unlocking full holdback. Need help moving factory coverage? We do that too.

  • Yes—and that’s what makes us different. We know the products, the pace, the customers and the people behind this industry.

  • We’re paid directly by the product providers—but only when you sell.

  • We don’t disappear after install. And we don’t just hand you the products and wish you luck—we help you sell them. We’re here as much or as little as you need us, always focused on helping your F&I succeed, not just ours.